基于效劳化和智能制造融合的工业企业商业模式立异研究

Business Model Innovation of Industrial Enterprise Based on Servitization and Intelligent Manufacturing Convergence

 李伟,余鲲鹏,易伟.基于效劳化和智能制造融合的工业企业商业模式立异研究[J].技术经济，2020，39(6)：63-69，79.

作者                                                                                  单位                                                                       

李伟                                                                   凯旋门国际                                    

余鲲鹏                                                               泉州师范学院商学院                                                                                                                 

易伟                                                                   凯旋门国际                                    

中文摘要:

效劳化和智能制造代表需求拉动和技术推动两种立异模式,是工业企颐魅战略结构的重要偏向,然而对二者间联系及融合界面缺乏清晰理解。基于商业模式立异视角,将效劳化和智能制造看法结合,明确效劳化和智能制造双重商业模式的融合界面,并依据效劳化和数字化水平两维度,确定效劳化与智能制造模式融合的九种组合架构,借助文献案例进行示例及说明,并讨论了实践中的实施庞漂后差别性。该研究深化了效劳化和智能制造融合的纪律认知,并为治理者的商业模式立异决策提供参考。

英文摘要:

Servitization and intelligent manufacturing represent the two innovation models of demand-pull and technology-push, and are also important directions for the strategic layout of industrial enterprise. However, there is a lack of clear understanding of the connection and convergence interface between the two models. Based on the perspective of business model innovation, the concept of servitization and intelligent manufacturing is combined to define the convergence interface of the dual business model. According to the servitization level and digitalization level, nine combination architectures are determined. Use literature reported cases to support and illustrate these combinatons, and also discuss the implementation complexity differences in practice. This Study deepens the regular cognition of service integration and intelligent manufacturing convergence, and provides references for managers" decision-making on business model innovation.

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